Fig. 06Motion2022
Cadence Audio
The result
6.2M
organic views, launch month.
Launch film & sound identity for Cadence — motion, end to end.
( 01 ) — The brief
A high-end audio brand launching its first speaker needed a film that you could feel in your chest and a sound identity short enough to live in a notification. We built both from one waveform — story first, polish always — so the brand sounds the way it looks.
Role
Launch film direction, motion system, and a bespoke sonic identity.
Credits
- Direction — Inês Maris
- Motion — Otto Reyes
- Sound Design — Lena F04
- Score — Halo
Client
Cadence
Year
2022
The three-note logo is now the most-recognised thing we own. It out-tested the product shot.
Next project — Fig. 01
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